Entrepreneurship, Digital Entrepreneurship, Business Planning and Management, Digital Start-Up, Digital Business Environment, Digital Skills, SWOT Ana
Objectives and goals
At the end of this module you will be able to:
Managing useful tools as SWOT analysis and GANTT CHART
Engaging customers and suppliers
Adopting the main digital leadership strategies
Forecasting and planning your entrepreneurial opportunities
The first Didactic Unit is dedicated to the Digital Business Planning and Management: the module developed by IHF is focused on two very relevant management tools: the SWOT Analysis and the GANTT Chart. Practical examples will follow on how to use them.
The second Didactic Unit concerns the main techniques in order to engage and manage customers and suppliers: learning to understand consumer preferences taking into account the specificities of the online marketplace without forgetting the dynamics of the direct relationship with the customer is the main point of the unit.
Digital Leadership is the main topic of the third Didactic Unit which underlines the Leadership Paradigms in the Digital Era and how to exploit entrepreneurs critical thinking in ICT ecosystems.
The last Unit of the Module is focused on the business analysis (in the digital context) providing specific techniques in order to develop the entrepreneurial ideas in business opportunities. Business Model CANVAS represents a unique tool for developing new business models or perfecting existing ones.
Business Model Canvas Template:
Digital Entrepreneurship – a literature review:
Related training material